Tuesday, February 5, 2008

LOCAL CHEVY DEALER STEPS UP TO BAT THROUGH SUCCESSFUL YOUTH BASEBALL PROGRAM

Jeff Gordon Chevrolet Forges Season-long Partnership to Aid Winter Park Optimist

Wilmington (February 1, 2008) - In the spirit of community collaboration and teamwork taught through youth sports, Jeff Gordon Chevrolet has developed a partnership with Winter Park Optimist through the Chevy Youth Baseball program that will include both monetary and equipment donations during the 2008 little league baseball season.

Now in its third year, Chevy Youth Baseball is an initiative that establishes a positive relationship between local dealers and the communities they serve. Jeff Gordon Chevrolet partnered with the Winter Park Optimist because of the league's proximity to the dealership. Over the course of the season, Jeff Gordon Chevrolet will donate team equipment kits, which include: equipment bags, baseballs, ball buckets and t-shirts. They will also help donate a Chevy Tahoe SUV, which will be raffled off by participating teams, including Winter Park Optimist. Team and leagues that participate in the Chevy Tahoe raffle keep 100 percent of the proceeds. The little league teams will also have unique experiences by participating in baseball clinics and other activities led by the Wilmington Sharks staff.

"We are looking forward to a great season with Winter Park Optimist that will be filled with exciting games and an enhanced experience for the teams through the equipment donations, baseball clinics and other program components," said Mark Thornton, of Jeff Gordon Chevrolet. "Chevy Youth Baseball is just one example of how committed our dealership is to supporting the youth and families in the Wilmington community."

During the 2007 little league baseball season, more than 70 Chevrolet dealers from the Metro-Atlanta and Tampa areas helped generate close to $300,000 in donations from the dealerships and private parties. The dealers also donated $112,000 as a result of the Home Run Derby, a program conducted in conjunction with The Atlanta Braves and The Tampa Bay Rays.

For more information about Chevy Youth Baseball, visit www.chevyyouthbaseball.com.

About Chevrolet
Chevrolet is one of America's best-known and best-selling automotive brands. With the largest dealer network in the United States, Chevy is the leader in full-size trucks and the leader in sales of vehicles priced $35,000 and above. Chevrolet delivers more-than-expected value in every vehicle category, offering cars and trucks priced from $9,995 to $83,175. Chevy delivers expressive design, spirited performance and great value with standard features usually found only on more expensive vehicles.

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CONTACT:

Monica Coleman, for Chevrolet

678-240-9790 (office)

678-499-2800 (mobile)

monica.coleman@gmrworks.com

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